Logo of The Local Lift program with Yewww character riding a chair lift

Our way of giving back to the
place that gives us so much.

For every two hats sold through our website, we'll donate one to a local Park City, Utah charity helping families in need. It’s a simple way to share the warmth, spread the stoke, and lift each other up — right here in our own community.

This isn’t just about keeping heads warm. It’s about connection, kindness, and carrying that Yewwwtah energy beyond the slopes — helping neighbors rise together through the same spirit that fuels our brand: adventure, community, and high vibes.

Because when one of us rises,
we all ride the lift!